Offer customers the possibility to serve themselves
Frank, L., Poll, R., Röglinger, M., & Lea, R. (2020). Design heuristics for customer-centric business processes. Business Process Management Journal, 26(6)
Companies should offer customers the possibility to perform tasks included in business processes that have previously been performed by employees. When implementing this heuristic, companies should consider whether customers can choose between self-service and the traditional process. Companies must also consider that not all tasks included in business processes can be performed by customers.
Empowered interaction capability, concerted interaction capability.
Foundational free Patterns
Consider automating activities
Assign a responsible individual for handling each case type
Empower workers for more decision-making authority
If capacity is insufficient, consider increasing the available number of resources
Delegate and optimize your operations
Automate for environmental impact
Implement automation in a sustainable way
Workload-based task assignment
Allocate tasks based on individuals' incomplete workload
Constraint-based task assignment
Allocate tasks considering business process execution constraints
Allocate task based on collaborative experience: handover time, interactions, diversity