Offer customers the possibility to serve themselves
Frank, L., Poll, R., Röglinger, M., & Lea, R. (2020). Design heuristics for customer-centric business processes. Business Process Management Journal, 26(6)
Companies should offer customers the possibility to perform tasks included in business processes that have previously been performed by employees. When implementing this heuristic, companies should consider whether customers can choose between self-service and the traditional process. Companies must also consider that not all tasks included in business processes can be performed by customers.
Empowered interaction capability, concerted interaction capability.
Foundational free Patterns
Consider automating activities
Assign a responsible individual for handling each case type
Order knock-outs by least effort and highest termination probability first.
Execute tasks when the grid is powered by renewable energy
Offer a green alternative with the same outcome, utilizing different steps, resources, or partners, while retaining the previous existing process
Let customers interact with your organization whenever they want to.
Performance-based task assignment
Allocate tasks based on past performance: execution time and success
Allocate task based on past feedback or quality metrics
Delegate tasks according to resource cost